Cha chaan tengs
Old style restaurants
struggle for survival
Left:
Mr. and Mrs. Edward Adams dig into a plate of fried rice at Ngan Lung.
Right: Established
fare at Ngan Lung.
(Sandy Sezto)
By
Sandy Sezto
With its
antique-like wall lamps, wooden tables and chairs, entering the White
House Icehouse is like going back to the 1960s.
“My
family has been running this small cha chaan teng for 43 years,”
said Hui Shun-hing, who inherited the old restaurant after his father
retired.
Situated
on a crossroad in To Kwa Wan, the White House Icehouse has been selling
egg tarts, pineapple buns and milk tea for over 40 years since its opening
in 1960.
“Usually,
our main customers are factory workers. Their tastes have not changed
much throughout the years.
“So
we are still selling the same kind of food as we did before,”
said Mr. Hui.
The cashier,
noodle booth, and furnishings are still in the same position as they
were when the cha chaan teng opened.
Some old
regular customers visit the cha chaan teng every day at the
same time. They order the same food and sit in the same corner of the
restaurant.
“Some
even come here four to five times a day when it is a holiday,”
Mr. Hui reminisced, looking out into the distance.
During
the 1970s, female customers were not a common sight at cha chaan
tengs.
“Although
they also worked in factories, unlike their male counterparts, the girls
liked bringing their own lunch boxes.
“So
it was a spectacular sight if a girl walked into our icehouse. The
cha chaan teng was a male domain at that time.” Mr. Hui said,
beaming.
To keep
up with the changing preferences of his customers, Mr. Hui has altered
his recipes.
“People
now want food with stronger flavors, so we have added more salt, sugar
or soy sauce to the food than we used to years ago,” said Mr.
Hui.
Having
survived in the catering service for more than four decades, the White
House Icehouse has faced many of challenges.
“When
the government set up industrial areas elsewhere years ago, many factories
around here moved away.
“As
most of our customers were factory workers, we lost a lot of business
at that time,” said Mr. Hui.
Now, when
asked about the future of the White House Icehouse, Mr. Hui said it
is out of his hands.
“I
am already 50 years old. I may not be able to run the business after
five or six years. And the government is planning to develop the area
around here, so this building may be torn down. I guess I will just
go with the flow,” sighed Mr. Hui.
On the
contrary, Lee Yip On, chief chef of Ngan Lung Restaurant,
a cha chaan teng chain in Hong Kong, believes that there are
opportunities for their cha chaan tengs to develop further.
Founded
in 1963, the previously family-run Ngan Lung Restaurant is taking the
corporate route.
“We
now have branches all over Hong Kong, including Tseun Wan, Mong Kok
and even as far as Sheung Wan,” said Mr. Lee.
The success
of Ngan Lung is mainly due to the introduction of a modern administration
strategy a few years ago.
“We
standardized the quality of our food and gave identical instructions
to chefs in different branches,” said Mr. Lee.
“Professional
training is now provided for all our waiters and waitresses. We have
a handbook which includes service manner for them to refer to from time
to time,” explained Mr. Lee.
To change
the stereotype that cha chaan teng waiters are rude and disorganized,
all employees of Ngan Lung are required to wear uniforms. They are also
prohibited from smoking and having artificially colored hair.
Besides
these new policies, Ngan Lung has also included a wide variety of dishes
on the menu.
“In
the past, we had only Chinese fried rice, but now we also have Japanese
noodles,” said Mr. Lee, pointing to the menu, which also includes
Thai and Vietnamese food.
Not only
are local people attracted to the new Ngan Lung, tourists are also attracted.
“We
were attracted by the food sold at the noodle booth on the ground floor,”
said Edward Adams, a tourist from the United States.
“It
looks comfortable to dine here. Surprisingly, they have an English menu
too,” said Mr. Adams.
To provide
better service to their customers, Ngan Lung recently extended their
service time to 24-hours a day.
They started
experimenting with 24-hour service and various discount schemes to boost
their business during the economic recession.
“We
discovered that we could attract more customers after midnight. Some
taxi drivers and minibus drivers want a comfortable place to take a
rest,” said Mr. Lee.
Nevertheless,
it is not easy to make changes in this traditional catering service.
Said Mr.
Lee: “The most difficult part in restructuring our business was
to gain cooperation from our employees.
“Some
old employees were accustomed to the old ways and were too stubborn
to change. So we had no choice but to dismiss them,” he said.
No matter
whether the owners choose to preserve the traditions or to compromise
with the new age, cha chaan tengs have become part of our local
culture.
“Our
food are served fast and they are cheap. And local people already have
a special affinity towards cha chaan tengs that no other restaurants
could offer,” said Hui Shun-hing of the White House Icehouse.
The
White House Icehouse posts its menu on
the walls. (Sandy Sezto)
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