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Money-driven learning

An institute allegedly induces students with money to take courses reimbursable from the Continuing Education Fund, Johnny Lee reports

A private education institute faces investigation for allegedly using a commission system to attract students to enrol on its courses that are
reimbursable from a government fund.

The suspected problematic practices were revealed after Varsity talked to some former employees of Genesis Education Centre in Mong Kok. The institute allegedly tried to attract students to its courses by raising the commission for its promotional staff if they also took the classes that are reimbursable from the Continuing Education Fund (CEF).

The CEF, set up in 2002, is managed by the Student Financial Assistance
Agency under the Education and Manpower Bureau (EMB). It encourages
life-long learning by reimbursing adult students up to HK$10,000 on completion of courses approved by the bureau.

The CEF said it would investigate to see if the fund was being abused and
whether the control on the course providers' recruitment strategy would
need to be tightened. The EMB also said it would launch an investigation if it had received information about such recruitment practices, as using financial
inducements to recruit students was illegal.

A spokesman for the Genesis Education Centre refused to comment.
The private institute, which offers courses on subjects like languages, is a registered school run by another educational centre named Hong Kong Universal Education.

Candy Lam, a student of the Chinese University of Hong Kong, who used to work as a promoter at the Genesis Education Centre, said if a promotional staff took the reimbursable courses of CEF at the institute, his commission would be doubled from about HK$1,000 to about HK$2,000 for each of the students referred.

The incentive had prompted Miss Lam to sign up for a Putonghua course. She said most of her classmates of the reimbursable courses were also
promoters at the institute and she was asked to emphasise to potential students how they could be reimbursed up to HK$10,000 by the CEF when enrolling the courses, which cost about HK$12,500 each.

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Genesis Education Centre is in Mong Kok.