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                                                                                             “




                                                                                I remember one of

                                                                              my fans said watch-

                                                                               ing my game videos

                                                                               was more interest-

                                                                              ing than playing the

                                                                                   game directly.




                                                                                              ”




          Ade Zun has set up a game channel. (Photo courtesy of Ade Zun)

        Zun says he works as a fulltime  that allows players to “experience a  It turns out that the game (experi-
     game streamer and uploader but re-  real life”. “Life is not always an excit-  ence) belongs not only to me (but also
     fuses to disclose how much he earns.   ing party. It is full of ordinary things,”  to all fans),” he says as he describes his
        Other than the series of The Sims,  he says he especially likes to interpret  interactions with fans.
     he did try to follow the public taste.   fine details of the life simulation game   “Other than the game itself, my
        He once tried to record a popular  with his fans.                    fans like to share their real-life mo-
     game called Animal Crossing, a pop-    “As I mentioned in my videos,  ments with me, say entering a dream
     ular game released by Nintendo, and  we have mixed salad for a thousand  school or passing an exam,” he adds,
     edited the videos before uploading  times, but life will go on,” he says he  saying that his fans are indeed his
     to his channel. Although viewers did  is determined to continue to make his  close friends.
     increase after he changed his style to  “monotonous” game content.        “I can feel the joy of connection
     cater to the public, they left when he                                  through  these  moments,”  Zun  con-
     gave up playing Animal Crossing.         Moments with Faithful Fans     cludes.
        Apparently, those viewers are not   “I remember one of my fans said
     the kind of fans that Zun wants.    watching my game videos was more              Edited by Isaiah Hui
        This made Zun reflect on his target  interesting than playing the game di-  Sub-edited by Coco Zhang
     audience. He says, “My real fans watch  rectly,” Zun reminisces.
     my videos for two reasons: game and    Zun says his friendly fans always
     style. They like my videos as I am play-  motivate him to keep uploading vid-
     ing their favorite games in a unique  eos. “Although many people will leave
     way. Once I change, they leave.”    unfriendly comments, most com-
        “Then, I follow my heart and be  ments on my videos are encouraging
     myself,” Zun says he would not mimic  … I think I am so lucky (that most
     other trending videos since then.   comments I have received are posi-
        “Those (viral) short game videos  tive),” he adds.
     are having negative effects to our so-  “Sometimes I will even invite my
     ciety. They are ‘easy to consume’ but  fans to play with me, they can share
     shoddy,” Zun complains.             their own ‘Sims’ and “live” with char-
        Zun thinks The Sims is a game  acter that I have created in the game.
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