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62 / People
planned to move to Los Angeles as
a university student after seeing op-
portunities available there.
“If I want to be in this industry,
rather than being in the UK, which,
at the time, had maybe four or five
channels, there’s much more work
and opportunity being in Los Ange-
les,” she says.
Her directing career in Los Ange-
les, however, was short-lived. Soon
after releasing her short film, the ef-
fects of the financial crisis reached
her. As a new, inexperienced direc-
tor, she found herself out of work.
“My work disappeared, and it was
awful for me. I had finally figured
out this role in the industry that I
loved,” she recalls.
Looking Ahead Joanna Bowers on set shooting a Cathay Pacific commercial. (Photo courtesy of
While her first feature film is a Joanna Bowers)
documentary, Bowers also hopes to
direct narrative film in the future. At increasing awareness of critical is-
the same time, she aims to continue sues through documentary film-
making.
She is in the final stages of mak-
ing a documentary called Refash-
ioned, profiling three Hong Kong
people aiming to promote sustain-
able fashion in various ways. “The
world’s changing. I watch people
like Greta Thunberg, and they make
you realize how much of an emer-
gency we are facing,” she says.
“You want to make the world
a better place for your children to
grow up in, and I feel like making
films is my attempt at doing that.
Joanna Bowers with her crew on location filming her current documentary, ReFash- Edited by Lambert Siu
ioned. (Photo courtesy of Joanna Bowers) Sub-edited by Jasper Cao